Watch Over My Shoulder:
Building a Million-Dollar Business with AI as my Co-Founder (Every Decision, Strategy, and Mistake Shared)

Watch Over My Shoulder:
Building a Million-Dollar Business with AI as my Co-Founder (Every Decision, Strategy, and Mistake Shared)
"I've Built & Sold Multi-Million Dollar Companies. Now Watch Me Do It Again - the AI way - without Sacrificing My Freedom"



Hey fellow entrepreneur,
Ever wondered what it really takes to build and sell multiple million-dollar companies? (Not the highlight reel stuff you see on social media, but the actual day-to-day decisions and actions?)
I'm Wilco de Kreij, and I've been building online businesses for about 20 years now. Over that time, I've generated over $35 million online, scaled my team to 45+ people and sold several companies, including two successful SaaS businesses.
Here's the thing — I've just spent the last year in “mini-retirement”, including a 4-month trip with my family through Africa & Asia.



Introducing
Behind the Scenes
Follow along as I build a new business with AI (and share every step, stumble, and success)
Want to know what it really takes to build an AI-powered business? I'm opening up my playbook and sharing everything - marketing campaigns, AI tools, hiring decisions, the works. Every two weeks, you'll get fresh insights you can actually use. No fluff, no theory, just real stuff that works.


30-day Money-Back Guarantee Included

Peek Behind The Curtain...
For the next 6 months, I'm opening up my entire business-building process.
You'll see exactly how I'm building a new AI-powered company - from the very first marketing campaign to our product launches and everything in between.
No theory. No fluff. Just real actions and real results.
You'll see:
The ads that bomb (and why)
How I'm using AI to automate tasks that usually need a team
Which marketing campaigns are working (and which are flopping)
Real numbers from my ad accounts
The tools and systems we're building
The hiring process in an AI-first company
Product development and pricing strategies
Even the "what was I thinking?" moments
Enter your bullet points here..
Think of it as having a backstage pass to watch a business being built from scratch.
You'll see the good decisions, the bad ones, and everything I learn along the way.
I'll share updates every two weeks, showing you exactly what we've done, what worked, what didn't, and what we're planning next. It's like having a business mentor who's sharing everything in real-time.
On top of 6-months behind-the-scenes access, you'll also get:
Bonus #1 - Monthly Q&A Sessions
Submit your questions and get detailed answers about anything. Since this is a small group, I can share insights I typically keep private.

Bonus #1 - Monthly Q&A Sessions
Submit your questions and get detailed answers about anything. Since this is a small group, I can share insights I typically keep private.

Bonus #1 - Monthly Q&A Sessions
Submit your questions and get detailed answers about anything. Since this is a small group, I can share insights I typically keep private.

Bonus #1 - Monthly Q&A Sessions
Submit your questions and get detailed answers about anything. Since this is a small group, I can share insights I typically keep private.

No Filters, No Fluff - Just Real Business Building
Can I be honest with you for a minute?
I've been in plenty of mastermind groups and seen tons of "behind the scenes" content. Most of the time, it's just carefully curated success stories. (You know the ones - where somehow everything always works out perfectly? Yeah, right! )
But here's the thing - real business building is messy. Sometimes your brilliant marketing idea flops. Sometimes your first product version isn't quite right. And sometimes, what looks like an overnight success actually took three pivots and a complete restart. That's exactly what you'll see here.
Here's why I think you'll find this valuable:
Skip The Trial and Error
Instead of guessing what might work, you get to see what actually does. When I try something new with our marketing? You'll know if it worked. Testing a new AI tool? You'll see the results. Making a tough decision about hiring? You'll understand the whole thought process.
(Quick example: Last month, I tested three different AI tools for one task. Two were totally overhyped, but one was a game-changer. That's the kind of insight you usually only get through expensive trial and error.)
Enter your bullet points here..
Fresh Ideas Without The Guesswork
Every two weeks, you'll get new marketing and business ideas you can actually use. Not the basic "use ChatGPT for emails" stuff, but real strategies that are working right now. (Like how we're using AI to handle customer support in a way that actually makes people happy.)
Enter your bullet points here..
A Shot of Motivation When You Need It
Look, building a business can feel like a rollercoaster sometimes. But there's something energizing about seeing someone else tackle the same challenges you're facing. It's like having a business buddy who's sharing their wins and losses every two weeks.
Enter your bullet points here..
You're Not In This Alone
Here's something I wish I had when I started: someone to bounce ideas off of who actually gets it. While others are sharing highlight reels, we're building something real together. Sure, I'm the one running this specific business, but you're part of the journey - learning, spotting opportunities, and maybe even avoiding some of the potholes I step in!
Enter your bullet points here..



Before you jump in, let me set some expectations. You know how sometimes you sign up for something thinking it's one thing, and it turns out to be something completely different? Let's avoid that! This is not:
A community or mastermind group (no group calls or networking events)
Personal coaching (I won't be helping with your specific business challenges)
A step-by-step course (you won't find "Landing Pages 101" tutorials here)
Technical training (I won't show you how to set up tools or configure software)
Enter your bullet points here..
Think of it more like this: You're getting a backstage pass to watch me build a business. You'll see the strategies, the decisions, the results - everything. And while you'll get all my templates and resources, you'll need to know how to implement them in your own setup.
(Quick example: When I share a high-converting email sequence, you'll get the actual emails and strategy behind them - but you'll need to know how to load them into your own email system.)
This is for folks who already have the basics down and want to see how someone with 20 years of experience tackles building a new business with AI. If you're looking for step-by-step guidance on the fundamentals, this probably isn't the right fit.
Sound good? Let's continue...
Zero Risk (Because That's How I'd Want It)
Look, this behind-the-scenes program isn't my main business - I'm not trying to build an empire here. I'm doing this because I genuinely think it'll be valuable for you, and honestly, because I enjoy sharing what I learn along the way.
But hey, I get it - sometimes things just aren't what you expected.
That's why I keep it simple:
If you join and feel it's not for you, just shoot me an email at wilco@emarky.net within 30 days. I'll refund you right away, no questions asked. (Seriously, I handle these personally - it's literally just one email and you're good.)
My goal is to make sure you get real value from this. And if you don't? I don't want your money. Simple as that.
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Enter Your Details Here To Get Started 

All prices in USD


Your Questions Answered...
Here are some questions you may have about Behind The Scenes. If you have any others, just shoot me an email.
A Quick Note From Me

Hey! Wilco here.
Quick recap of why I might be worth listening to: I've been building online businesses for about 20 years now, generating over $35M in revenue and selling multiple companies (including two SaaS businesses). I've scaled teams to 45+ people, served customers in over 100 countries, and recently took a year off to travel with my family and recharge.
But here's the thing - I'm not doing this "Behind the Scenes" program to make money. (Let's be honest, at $200 per person for a small group, this isn't exactly a get-rich-quick scheme! )
I'm doing this because I genuinely think it'll be valuable for you to see how someone with two decades of experience approaches building an AI-first business. No fluff, no theory - just real stuff that works.
One last thing: This really is a one-time offer. When the countdown hits zero, that's it - doors close. Not because I'm trying to create artificial scarcity, but because I want to keep this group small and focused.
If you're thinking about joining us, now's the time.
See you behind the scenes?
-Wilco P.S. Remember, you get lifetime access to everything (including all future updates), and there's a 30-day money-back guarantee. So really, the only way to lose here is by not giving it a shot.


Disclaimer: The content shared is based on personal experience and is for informational purposes only. Individual results may vary, and no specific outcomes are guaranteed.
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